How can I post to Twitter automatically

This is one of the ways that you can save yourself a lot of time, but you can also get into trouble if you make your Twitter feed too automatic.  So with that being said, let me share three quick tools for you.  One is Tweet Later – TweetLater.com – that allows you to actually post a Tweet at any time in the future that you wish, and even on a repetitive basis.  I don’t recommend that you do repeat Tweets too often, but sending something out once a week every two weeks and rotate them through so that it doesn’t appear that you’re automating your Tweets – that can be a very effective way to go.

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Why does my URL turn into a cloak-link?

Well with Twitter, everything is about brevity, right?  So you have 140 total characters within a Tweet, and if you have a long web URL and it takes up most of that space, then you’re going to have trouble getting any other pieces of information in.  So Twitter has an automated feature where if your URL, your web link, is more than 30 characters – including the http, including the Ws, the dots, the slashes, any questions marks or whatever; each one of those is a character – if you go 30-characters or more, it automatically converts it to a tiny URL.  That’s pretty convenient, but you might want to have more control of that.

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What should I put in my profile?

Alright, so the profile is what people come to when they click on your username if they’re using TweetDeck or if they come to your URL on Twitter.  My URL on Twitter, for example, is twitter.com/BobtheTeacher.  So whatever your username is, that’s what goes into the URL.  On that page is your profile, so your profile includes a picture; it includes a quick little bio that’s like 140 characters – I think it’s like 160 – as well as a web address.  You also have the opportunity for a background image.

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There’s so much going on. How do I focus?

This is kind of related to the first question, but there’s a few other tips and tricks that I’d like to share with you for this question.  First of all, I mentioned to you in the last question, this idea of using TweetDeck in order to manage your intake of Twitter information.  One of the things you can do with Twitter is to utilize the group function.  The group function allows you to take any of the people that you are following – you can put them into groups so that whenever they submit a Tweet or they post to Twitter, you will actually get them into a column of your TweetDeck.  This might sound really far-fetched or Jingoish so to speak, if you haven’t used TweetDeck yet.

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How do I use Twitter without wasting so much time?

This is definitely the biggest question that I get asked by my clients and my business colleagues all the time.  First of all, in order to use Twitter most effectively, you need to have an understanding of what the purpose of Twitter is and you need to define your purpose within that.  Okay?  So the purpose of Twitter is not to make sales, it’s to make connections.  It’s just like going to after-hours events or business networking events and so forth.  It’s to make connections with the people who can connect you to the right business clients, vendors, service providers, and etcetera.

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